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Advantage Communications Announces Appointment of New Vice-President of Business Development

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25-Year Services Sector Expert Randy Clapp appointed to lead business development for Advantage Communications as operations expand in Eastern Canada and Kingston, Jamaica.

Charlottetown, PE, Canada, June 28, 2017 — Advantage Communications Inc. (ACI), a leading Canadian provider of on-shore and nearshore outsourced customer support, announces that Randy Clapp has been hired as Vice-President of Business Development. Clapp will oversee ACI’s business development strategies in the North American market with a focus on establishing new partnerships that leverage the workforce strengths and regional efficiencies of outsourced customer support in Eastern Canada and Kingston, Jamaica. The appointment is effective immediately.

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Do People Still Matter?

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As we rely more on digital technologies to serve our customers, we wonder… Do people still matter?

Watch the video to find out what we think:

A recent Accenture Strategy Study found that US companies are losing customers as consumers demand more human interaction. Key findings include:

  • The estimated cost of customers switching due to poor service is $1.6 trillion in the US.
  • 83% of US consumers prefer dealing with people over digital channels.
  • 77% US consumers prefer dealing with people for advice.
  • 83% “Switchers” say better live/in-person customer service would have impacted their decision to stay.
Customer experience is becoming increasingly more digital, but there’s one thing that can’t be digitized.. that’s the customer!

At Advantage Communications, we personalize the customer experience to make the most of your digital investments.

We’re committed to making customer experiences more human, not less.

Find out how we invest in the human side of customer service to keep your customers happy.

Contact us today