Privacy Policy

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Effective Date: August 1, 2022 
Last Updated: June 10, 2025 

1. Introduction 

Advantage Communications Inc (“we,” “our,” or “us”) is committed to protecting the privacy and security of personal information. This Privacy Policy describes how we collect, use, disclose, and protect personal information in connection with our business process outsourcing services across Canada, the United States, and Jamaica. 

2. Scope and Application 

This Privacy Policy applies to: 

• All personal information collected through our business operations 

• Information collected via our website and digital platforms 

• Data processed on behalf of our clients 

• Information from employees, contractors, and business partners 

This policy complies with applicable privacy laws including: 

• Personal Information Protection and Electronic Documents Act (PIPEDA) – Canada 

• Various state privacy laws – United States 

• Data Protection Act – Jamaica 

• Other applicable local privacy regulations 

3. Information We Collect 

3.1 Client and Customer Information 

We may collect the following types of personal information: 

• Contact information (names, addresses, phone numbers, email addresses) 

• Business information and identifiers 

• Financial and billing information 

• Transaction records and service history 

• Communications and correspondence 

• Technical information and system logs 

3.2 Website Visitors 

When you visit our website, we may collect:

• IP addresses and browser information

• Pages visited and time spent on site 

• Referral sources and search terms 

• Device and browser characteristics 

• Cookies and similar tracking technologies 

3.3 Employee and Contractor Information 

For our workforce, we collect: 

• Employment and application information 

• Performance and evaluation data 

• Payroll and benefits information 

• Training and certification records 

• Security and access credentials 

4. How We Use Personal Information 

We use personal information for legitimate business purposes including: 

4.1 Service Delivery 

• Providing business process outsourcing services 

• Managing client relationships and accounts 

• Processing transactions and billing 

• Quality assurance and service improvement 

• Technical support and troubleshooting 

4.2 Business Operations 

• Employee management and administration 

• Vendor and supplier relationships 

• Legal compliance and regulatory requirements 

• Risk management and security 

• Business continuity and disaster recovery 

4.3 Communications 

• Responding to inquiries and requests 

• Providing service updates and notifications 

• Marketing our services (with appropriate consent) 

• Internal business communications 

5. Information Sharing and Disclosure 

We do not sell personal information to third parties.

We may share personal information in the following circumstances: 

5.1 Service Providers 

We may engage trusted third-party service providers to: 

• Provide technical infrastructure and support 

• Process payments and financial transactions 

• Deliver professional services (legal, accounting, consulting) 

• Perform data analysis and business intelligence 

5.2 Legal Requirements 

We may disclose personal information when required by law or when we believe disclosure is necessary to: 

• Comply with legal obligations and court orders 

• Protect our rights, property, or safety 

• Protect the rights and safety of others 

• Prevent fraud or other illegal activities 

5.3 Business Transfers 

In the event of a merger, acquisition, or sale of assets, personal information may be transferred to the acquiring entity, subject to appropriate privacy protections. 

6. Data Security 

We implement comprehensive security measures to protect personal information: 

6.1 Technical Safeguards 

• Encryption of data in transit and at rest 

• Secure network infrastructure and firewalls 

• Access controls and authentication systems 

• Regular security monitoring and updates 

• Incident response and breach notification procedures 

6.2 Administrative Safeguards 

• Privacy and security training for employees 

• Background checks for personnel with data access 

• Data handling policies and procedures 

• Regular privacy and security assessments 

• Vendor due diligence and contractual protections 

6.3 Physical Safeguards 

• Secure facilities with controlled access 

• Locked storage for physical documents 

• Secure disposal of sensitive materials 

• Environmental controls and monitoring 

7. Data Retention 

We retain personal information only as long as necessary for: 

• Fulfilling the purposes for which it was collected 

• Meeting legal and regulatory requirements 

• Resolving disputes and enforcing agreements 

• Business continuity and historical reference 

Retention periods vary based on the type of information and applicable legal requirements. We regularly review and securely dispose of information that is no longer needed. 

8. International Data Transfers 

As we operate across multiple countries, personal information may be transferred between our offices in Canada, the United States, and Jamaica. We ensure appropriate safeguards are in place for cross-border transfers, including: 

• Adequacy determinations where available 

• Standard contractual clauses 

• Binding corporate rules 

• Other approved transfer mechanisms 

9. Your Privacy Rights 

Depending on your location, you may have the following rights regarding your personal information: 

9.1 Access and Portability 

• Request access to your personal information 

• Receive a copy of your data in a portable format 

9.2 Correction and Updates 

• Request correction of inaccurate information 

• Update your contact and preference information 

9.3 Deletion and Restriction 

• Request deletion of your personal information 

• Request restriction of processing activities 

9.4 Objection and Withdrawal 

• Object to certain processing activities 

• Withdraw consent where processing is based on consent 

9.5 Complaints 

• File complaints with applicable privacy authorities 

• Contact us directly with privacy concerns 

To exercise these rights, please contact us using the information provided in Section 12. 

10. Cookies and Online Tracking 

Our website uses cookies and similar technologies to: 

• Enable website functionality and navigation 

• Remember your preferences and settings 

• Analyze website usage and performance 

• Provide relevant content and advertising 

You can control cookie settings through your browser preferences. Please note that disabling certain cookies may affect website functionality. 

11. Children’s Privacy 

Our services are not directed to individuals under the age of 16. We do not knowingly collect personal information from children. If we become aware that we have collected information from a child, we will take steps to delete such information promptly. 

12. Contact Information 

For questions, concerns, or requests related to this Privacy Policy or our privacy practices, please contact us: 

Privacy Officer 
Advantage Communications Inc 
300-181 University Ave 
Toronto, Ontario  

M5H 3M7 

Canada 

1-800-296-4022 

privacyandcompliance@advantagecall.com 

13. Changes to This Privacy Policy 

We may update this Privacy Policy from time to time to reflect changes in our practices, services, or applicable laws. We will notify you of material changes by: 

• Posting the updated policy on our website 

• Sending email notifications to registered users 

• Providing other appropriate notice as required by law 

The effective date at the top of this policy indicates when the latest version was adopted. 

14. Governing Law 

This Privacy Policy is governed by the laws of the jurisdictions in which we operate, including but not limited to the privacy laws of Canada, the United States, and Jamaica. In case of conflicts between jurisdictional requirements, we will apply the most protective standard. 

This Privacy Policy represents our commitment to protecting your privacy and maintaining the trust you place in us. We encourage you to review this policy periodically and contact us with any questions or concerns.