Owning a business is a dream for many. It’s therefore not surprising in the slightest that most business owners are passionate about having full control over their company, how they delegate their time and the goals they want to achieve.

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If your company manages its customer service strategy in house, you’ll probably know just how difficult it is to keep staff motivated and engaged while at the same time ensuring you hit important metrics and efficiencies.

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Customer service is now what distinguishes your brand, but that means simply answering your customers questions when asked is no longer enough. Your brand needs to go above and beyond, creating a proactive approach that delights your customers and significantly improves the customer experience (CX). 2020 simply must be the year in which your company…

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