The retail sector is highly competitive and a bad customer experience could be devastating to your business. Online shopping and the growth of an ‘instant world’ means customers now expect an immediate solution, or they’ll simply move on to the next retailer. A study from American Express found that 95 per cent of retail consumers…

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As we discussed in the first part of this blog, The Ultimate Guide to Implementing a Successful Customer Service Program (Part 1), a customer service program is the foundation of any successful business. 

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Customer service is the act of helping your customers before, during and after a purchase. This could involve solving an issue they are facing, educating them on how to correctly use a product or service, and answering any questions they may have.

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